Trademark protection

Why Should You Get a Trademark or Copyright?

Protecting your brand and creative work gives your business a stronger foundation for growth, recognition, and long-term value.

Trademark protection guide · 8 min read

Trademark, copyright, and registered mark symbols inside colorful speech bubbles

Your name, logo, content, and creative ideas are valuable business assets. Formal protection helps you establish ownership and gives you practical options when someone uses them without permission.

Understanding Intellectual Trademark Rights

Trademark rights help distinguish your goods or services from competitors and can become one of the most valuable assets your business owns.

Conducting Thorough Trademark Searches

A comprehensive search can uncover similar marks before you invest in a name, reducing the risk of refusal, rebranding, or an avoidable dispute.

Utilizing International Trademark Registration

If your business serves customers across borders, planning protection in the markets that matter can support consistent brand ownership as you expand.

Proactive Infringement Detection and Enforcement

Regular monitoring helps you find confusingly similar names, counterfeit listings, and unauthorized uses early enough to respond effectively.

Centralized Trademark Management

Keeping applications, registrations, renewals, evidence, and enforcement records in one place makes important deadlines and decisions easier to manage.

Trademark Licensing and Distribution

Clear licensing terms let partners use your mark confidently while preserving control over quality, approved channels, and the customer experience.

Mitigating Risk and Liability

A documented protection strategy can reduce confusion, support enforcement, and help your team make more informed decisions as the business changes.

Building Trust and Collaboration

A protected brand signals consistency to customers, partners, and investors, creating a stronger platform for collaboration and growth.

Take action to protect your name today.

Thousands have protected their brand by filing a trademark.

Trademark Application Process

Would you rather have the assistance of a lawyer – starting at $399?

Select what you are trying to protect

Enter the name you wish to protect

Does your mark include a living person’s name—even if a stage name or pseudonym or could it be perceived to include a person’s name?
Does your mark include any words other than English or non-Latin characters?
Are you currently using this trademark in your business?

If you do not have proof now, you can submit proof later after your trademark is submitted to the Trademark office. If you do it later, you will need to pay a $100 government fee (for US trademarks).

Will the trademark be owned by an individual or an entity such as a corporation or LLC?

Identify the owner of the trademark. This is the person or organization who will be the owner of record. If you choose individuals, you can enter as many names as you want who own the mark. With an organization, you will have to identify someone to be the person of contact for the organization.

DMCA Takedown

Complete your application in 7 minutes. Have questions? Call (877) 721-4579 or LIVE CHAT for real-time support.

Select what you are trying to protect

Identify the owner of the trademark. This is the person or organization who will be the owner of record. If you choose individuals, you can enter as many names as you want who own the work.

Notice sender details

Tell us who owns the copyrighted material and how we can reach the person sending the notice.